Tyga and Kylie Jenner attend Harper's Bazaar's celebration of 'ICONS By Carine Roitfeld' at The Plaza Hotel during New York Fashion Week in Manhattan, New York, U.S., September 9, 2016. (REUTERS/Andrew Kelly)
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Shares of the Snapchat parent company sank 6.1 percent Thursday, wiping out $1.3 billion in market value, on the heels of a tweet Wednesday from Kylie Jenner, who said she doesn't open the app anymore.Whether it's the demands of her newfound motherhood, or the recent app redesign, the testament drew similar replies from her 24.5 million followers. Jenner's tweet was followed late Thursday by one from Maybelline New York, asking its followers if it should stay on the Snapchat platform.
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