In this Wednesday, May 21, 2014 photo, Emirati and other customers enjoy their free time at the Bateel Cafe in Dubai, United Arab Emirates. (AP Photo/Kamran Jebreili)
Your feedback is important to us!
We invite all our readers to share with us their views and comments about this article.
Disclaimer: Comments submitted by third parties on this site are the sole responsibility of the individual(s) whose content is submitted. The Daily Star accepts no responsibility for the content of comment(s), including, without limitation, any error, omission or inaccuracy therein. Please note that your email address will NOT appear on the site.
Alert: If you are facing problems with posting comments, please note that you must verify your email with Disqus prior to posting a comment. follow this link to make sure your account meets the requirements. (http://bit.ly/vDisqus)
Mideast entrepreneurs who've taken on that international competition are now turning the tables, spreading restaurant chains serving local cuisine like falafel overseas and proving that the globalization of food isn't a one-way drive-thru lane.A United Arab Emirates-based chain called Just Falafel opened its first branches in the United States and Canada last month. After more than two decades in the restaurant business, much of it at Olive Garden, he became Just Falafel's first U.S. franchisee and plans to open three more branches by next year.With eight existing Dubai locations, founder and CEO Jihad al-Eit plans to expand in the Middle East and Europe, opening the first four stores in Egypt and announcing a deal last month for 12 branches in the Gulf nation of Qatar. The company also reached a deal with Egyptian franchisee Wadi Degla – which also has a franchise deal with Just Falafel – that includes plans for 35 branches in the Netherlands, Belgium and Luxembourg, the first of which are expected to open later this year.Like Just Falafel, Man'oushe Street doesn't only target Middle Eastern customers.
FOLLOW THIS ARTICLE