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Starting on Wednesday, hundreds of Indian film stars and thousands of Bollywood fans are expected to flood this city for the International Indian Film Academy's awards extravaganza, four days of song-and-dance performances and movie screenings.Even though Tampa has hosted four Super Bowls and the 2012 Republican National Convention, its small Indian population makes it an unusual choice for the awards. The average U.S. moviegoer might not be able to name a Bollywood flick that isn't called "Slumdog Millionaire," which won the 2008 Academy Award for Best Picture.With a population of 1.2 billion people, Bollywood films can quickly become a box office smash based on sheer volume.Although it is used mostly to refer to the lengthy song-and-dance movies in the Hindi language, it's become somewhat of a catchall term for Indian films.The Indian industry makes more than four times as many films as Hollywood, Joseph said, and sells 3.6 billion tickets a year.
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