Your feedback is important to us!
We invite all our readers to share with us their views and comments about this article.
Disclaimer: Comments submitted by third parties on this site are the sole responsibility of the individual(s) whose content is submitted. The Daily Star accepts no responsibility for the content of comment(s), including, without limitation, any error, omission or inaccuracy therein. Please note that your email address will NOT appear on the site.
Alert: If you are facing problems with posting comments, please note that you must verify your email with Disqus prior to posting a comment. follow this link to make sure your account meets the requirements. (http://bit.ly/vDisqus)
Pedestrians trying to use the designated crossing are usually berated with honks and curses from drivers obeying the city's only rules behind the wheel: Go, go, go.The new crosswalk in Mar Mikhael and several other foreign traffic concepts, like taxi pickup points, are part of Swedish car maker Volvo's social experiment calling on Lebanese to break away from the pack mentality.Only the Lonely has attracted the attention of all of those with a message that calls for people to be different by doing the right thing.That's possibly true, but the unusual approach to promoting road safety has certainly scored Volvo some brownie points, and even gotten the attention of Lebanon's security apparatus, which is considering adopting the practice as part of their own policies.Internationally, Volvo has a history of campaigns promoting road safety.Naffi said he sees the Only the Lonely campaign as fitting well with Volvo's reputation for attracting educated, conscientious drivers.
Rocking the music and fashion worlds
Hannibal Race calls for racers to find a way, or make one
Yogis to join forces in the Beirut Yoga Festival
FOLLOW THIS ARTICLE