U.S. sales of the Mustang are dropping, but they are accelerating overseas in markets such as China and Germany.
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The Ford Mustang – an iconic American brand and a symbol of cool – reached a major milestone Wednesday as the 10 millionth vehicle rolled off an assembly line at a Detroit-area plant. The car celebrated in American song and film, and recognized the world over as an iconic American cultural export, got a big party at Ford's Michigan headquarters. 'A freedom vehicle' The Mustang once germinated an entire subgenre of cars.From a technical standpoint, the 1965 Mustang was not meant as a muscle car intended to attract those who gravitate to fast wheels. Ford sold only about 81,000 Mustangs in 2017, a mere 0.5 percent of the North American car market, according to Autodata.Auto industry analyst Karl Brauer of Kelly Blue Book said Ford is banking on Mustang's pull as an American cultural symbol – even selling the vehicle well in places such as Germany, where there is a proud tradition of highly engineered muscle cars.
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