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LOS ANGELES: New rap videos aimed at Los Angeles-area teens show a common high school scene: Young people hanging out at a party, empty beer cups strewn about and joints being fired up.The videos are part of a $2 million social media campaign launched Thursday by Los Angeles County officials who hope the teens will more effectively deliver the desired message: "You can't use your brain if you're always getting high". Though many people perceive marijuana as harmless, it can damage young brains as they continue to develop until the mid-20s, according the U.S. Centers for Disease Control and Prevention.Elijah Gonzalez, another 18-year-old high school student who helped come up with the idea for the rap videos, said he was reluctant to join the campaign at first because he's tried convincing friends to stop smoking marijuana for years to no effect.The campaign comes on the heels of marijuana legalization in California for adults over 21 .
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