File- A car accident in Jiyeh, Friday, May 2, 2014. (The Daily Star/Mohammed Zaatari)
The traffic scourge
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Road safety NGO Kunhadi has teamed up with Lebanon's leading telecommunications company Alfa to launch an advertising campaign to educate drivers on the dangers of texting while driving.WhatsApp in particular is extremely popular, accounting for 12% of all of Alfa's data traffic last month.Speaking on the success of the previous campaign, Hayek said it was difficult to assess the impact that the campaign had but noted that there had been a 3% decrease in accidents.Ultimately, the ISF will play the main role in the reduction of traffic violations by enforcing the laws that are put in place, but Captain Michel Mutran, the media representative for the ISF, said that traffic laws are not a priority right now given the current political and security situations in the country.On the surface traffic enforcement may seem extremely trivial when compared to the recent security incidents that have rocked the country but according to Mutran, on average 50 people are injured and one person dies in traffic accidents daily in Lebanon.
The traffic scourge
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