Men read Israeli newspapers, paying daily Yedioth Aharonot (L) and free daily Israel HaYom (R) in Jerusalem, February 25, 2015. AFP/THOMAS COEX
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In one corner is Jewish-American billionaire Sheldon Adelson, who has effectively given Netanyahu free rein to use his Israel HaYom newspaper for electioneering ahead of the March polls.Since Israel HaYom was set up in 2007, the free sheet has become the most widely circulated newspaper in the Jewish state.Since Israel HaYom's emergence, Yediot Aharonot has lost its yearslong dominance of the Israeli newspaper industry.Israel HaYom is read by 39.3 percent of Israeli newspaper readers and Yediot Aharonot by 34.9 percent.Commentators such as Yossi Verter in Haaretz newspaper have said it was Netanyahu's fury over the bill that prompted him to call a snap election.
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