LeBron James #23 of the Cleveland Cavaliers dunks against the Atlanta Hawks at Philips Arena on April 1, 2016 in Atlanta, Georgia. Kevin C. Cox/Getty Images/AFP
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LeBron James and Stephen Curry grabbed the top spots on the Horrow Sports/MVPindex Power 100 as the NBA dominated the rankings released Tuesday with 24 players on the list that evaluates an athlete's brand and marketability.It marked the third consecutive year that James, who plays for the Cleveland Cavaliers, topped the list while Curry, who led the Golden State Warriors to an NBA title last year, shot into second place from 45th. World No. 1 tennis players Novak Djokovic and Serena Williams and former NBA Most Valuable Player Kevin Durant of the Oklahoma City Thunder rounded out the top five.Former world No. 1 golfer Rory McIlroy and James Harden of the NBA's Houston Rockets closed out the top 10 .
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