File - Asian Football Confederation (AFC) head Sheikh Salman bin Ebrahim Al-Khalifa arrives for a meeting with the FIFA task force in Doha February 24, 2015. REUTERS/Mohammed Dabbous
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Bahraini royal Sheikh Salman bin Ebrahim al-Khalifa, a FIFA presidential hopeful, has launched his campaign for the job with a promise to make the global soccer body rise like a phoenix from the ashes.Sheikh Salman said there was an urgent need to restructure FIFA by splitting football events and governance issues from the commercial, financial and funding of the organisation.Five candidates -- Sheikh Salman, UEFA secretary general Gianni Infantino, former FIFA vice president Prince Ali bin Al Hussein of Jordan, South African business tycoon Tokyo Sexwale and former FIFA official Jerome Champagne of France -- have been campaigning for months.To achieve the goal of re-branding FIFA, Sheikh Salman said FIFA needs a complete organisational overhaul and to hire external experts.
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