BEIRUT

Olympics

YouTube to live stream Olympics in Asia, Africa

Olympic logo in London. (AP)

SAN FRANCISCO: YouTube will provide live webcasts of the upcoming London Olympic Games to viewers in Asia and Africa, the video website's latest step to position itself as a prime media destination with marquee content.

YouTube, owned by Internet search company Google Inc , said o n Wednesday the International Olympic Committee will offer 10 channels of high-definition video of various events at this summer's games, which begin in late July.

It will offer 2,200 hours of free, live programming from the games, including the medal finals for all 32 sports.

A YouTube spokesperson declined to comment on financial arrangements of the deal, which will offer coverage of the games to Internet users in 64 markets including India, Singapore, Malaysia and Kenya. China, which has more than 450 million Internet users, exercises tight control and censorship over the Web at home, and has banned numerous websites, including YouTube.

The rights to broadcast the Olympics on television can fetch billions of dollars. NBC, controlled by Comcast, paid about $2 billion for the rights to the 2010 winter and 2012 Summer Games.

In the United States, NBC will for the first time provide a live webcast of all 32 Olympic sporting events on its website this summer. To watch the NBC webcast, consumers must confirm they subscribe to a cable, satellite or telecommunications service.

YouTube, which has become the Web's most popular video site thanks to a massive selection of home-made clips, has increasingly added professional-grade content to its line-up. The website now lets users rent movies from several Hollywood studios, and has offered webcasts of sporting events as India's Premiere League cricket matches and the America's cup sailing contest.

 

Recommended

Advertisement

Comments

Your feedback is important to us!

We invite all our readers to share with us their views and comments about this article.

Disclaimer: Comments submitted by third parties on this site are the sole responsibility of the individual(s) whose content is submitted. The Daily Star accepts no responsibility for the content of comment(s), including, without limitation, any error, omission or inaccuracy therein. Please note that your email address will NOT appear on the site.

Alert: If you are facing problems with posting comments, please note that you must verify your email with Disqus prior to posting a comment. follow this link to make sure your account meets the requirements. (http://bit.ly/vDisqus)

comments powered by Disqus

Advertisement

FOLLOW THIS ARTICLE

Interested in knowing more about this story?

Click here