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Google social network adding verified accounts

  • (FILES) This January 11, 2011 file screen image shows the Google logo in Washington,DC. Internet giant Google on August 13. 2012 said it plans to lay off about 4,000 employees at cellphone maker Motorola Mobility, as it seeks to focus on sales of its Android devices. About two-thirds of the layoffs will come from outside the United States, and some 30 of Motorola Mobility's 90 global facilities will be shut, Google said. AFP PHOTO/KAREN BLEIER

SAN FRANCISCO: Google on Monday announced that it will let users of its online social network have verified accounts with names or brands in a manner similar to that offered at Facebook and Twitter.

Custom Google+ page addresses were rolled out to a limited number of profiles including the footballer David Beckham, actor Hugh Jackman, singer Britney Spears, and Japanese car maker Toyota, the company said in a blog post.

"At first, we're introducing custom URLs to a limited number of verified profiles and pages," said Google product manager Saurabh Sharma.

"But over time we plan to offer custom URLs to many more brands and individuals."

Verified social network accounts with well-known names as Web addresses are intended to make it easy to find high-profile people or brands and avoid problems with imposters.

"A custom URL is a short, easy to remember Web address that links directly to your profile or pay on Google+," Sharma said.

Google+ launched last year in a challenge to social networking king Facebook.

 
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