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At the current moment, consumers in emerging markets eat just 50 grams of chocolate per person per year, compared with European and U.S. consumers who gobble up 10 to 12 kilos per person.Steinemann said even an increase of average annual consumption per head from 50 grams to two kilos in emerging markets would put a major strain on supplies of the cocoa beans that are the key ingredient in chocolate.Production of cocoa beans is forecast to fall short of demand for a second year running, although the International Cocoa Organization estimates that world output will rise to 4.104 million tons this year from 3.942 million tons last year.Barry Callebaut, which processes nearly a quarter of the world's cocoa beans, estimates that output needs to rise to 5 million tons by 2020 to meet the growth in demand.
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