Models promoting betting for a bookmaker for the upcoming EU referendum pose for photographers on the first day on the first day of the Royal Ascot horse racing meet, in Ascot, west of London, on June 14, 2016. / AFP / JUSTIN TALLIS
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To gauge whether Britain will vote to leave the European Union, the smart money is looking to the bookies. After polls missed badly in measuring sentiment before some of Britain's most recent votes, bookies' odds have become the point of reference for anyone trying to guess the outcome of the June 23 referendum on the country's EU membership.Even so, predictions were never going to be simple: Much of the vote hinges on the undecided and on whether the wavering will feel strongly enough about the outcome to go to the polls.In today's world, bookmakers like Ladbrokes, Paddy Power and William Hill take wagers on everything from local elections in the London borough of Tooting to the U.S. presidential vote, as well as the latest sporting events. Similarly, investment firms such as IG Group offer spread betting on political issues in addition to movements in financial markets.If the polls say one thing and the betting markets another, you should trust the betting markets, Vaughan Williams said.
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