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On the heels of success with "The Lego Movie," the Danish toy company is giving kids a chance to put their own blocks on the screen, with a new product line that copies their creations into phone and tablet games.In September, Lego is following up with "Resort Designer," in the style of its girl-oriented "Friends" line.The games are designed to force the kids to return to the physical blocks and rebuild their structures, said Ditte Bruun Pedersen, senior design manager at Lego's Future Lab. The Fusion boxes are launching in the U.S. only and will be exclusive to Toys R Us and Lego's own stores, Lego said.
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